Facebook will show more funny videos and pictures posted by family and friends instead of other marketing new, update, brands and publishers.
Preferred Audience Targeting:- It is a new features that works just like ad targeting, while you’re organic post, in this you target organic updates as if your ads, for free. You target your update those people who are most likely to be interested in your update will see it.
Here’s where the preferred audience targeting option can be found:-
Post Engagement Ads:- You can use Facebook’s Post Engagement Ads that give your posts a bit of a push. For example, I posted the below update only on my wall. The engagement is going to be very low. Maybe a hundred people will see it. But if I spend just $20 to promote it? In this case, I paid for more than 4,400 impressions (clicks, follows, likes, etc.), but also got lots of 1,000 organic engagements for free as a result.
Add Engaged Followers:- Did you know who have recently engaged with your post as like, you can selectively invite people this is a way. You want who people engage with your Facebook post with you to become part of your Facebook fan base.
Here you do such as who people reacted to your post (liked, loved, etc.), you search on name and invite to people who engaged with one of your Facebook posts
Use Video Content:- User watch more than 8 billion video every day on the social media and video gets lots of engagement. Just look at this recent research from
BuzzSumo, that examined the average total number of shares of Facebook videos:-
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