Google is taking Accelerated Mobile Pages (AMP) beyond the “Top Stories” and into the main organic mobile search results. Today Google has announced a developer preview with a general Google.com roll out to follow in the near future.
That means mobile users will soon start to content in search results with the AMP lightning bolt logo, which indicate the content is available in the mobile format – comparable to “mobile friendly”. Google’s VP of Engineering David Besbris told that the AMP pages will not receive a ranking boost, but in past Google has suggested load time of page speed are (or will become) mobile ranking factors. Besbris explained, however, that where there are two identical pages that is one AMP and one mobile-friendly, Google will serve the AMP page.
Google is hoping to rectify that and expose more people to AMP and its benefits are the following:-
• AMP pages are 4x faster, use 10x less data compared to non-AMP pages
• On average AMP pages load in less than one second
• 90 percent of AMP publishers experience higher CTRs
• 80 percent of AMP publishers experience higher ad viewability rates
Google sees the open-source Accelerated Mobile Pages (AMP) is a best way to boost the mobile web (and search) and to deal with consumer objections to aspects of the mobile user experience, like slow-loading pages and annoying ad formats. Atechnocrat a website development, website designing and SEO Company in India which situated in Delhi.
Thank You !
That means mobile users will soon start to content in search results with the AMP lightning bolt logo, which indicate the content is available in the mobile format – comparable to “mobile friendly”. Google’s VP of Engineering David Besbris told that the AMP pages will not receive a ranking boost, but in past Google has suggested load time of page speed are (or will become) mobile ranking factors. Besbris explained, however, that where there are two identical pages that is one AMP and one mobile-friendly, Google will serve the AMP page.
• AMP pages are 4x faster, use 10x less data compared to non-AMP pages
• On average AMP pages load in less than one second
• 90 percent of AMP publishers experience higher CTRs
• 80 percent of AMP publishers experience higher ad viewability rates
Google sees the open-source Accelerated Mobile Pages (AMP) is a best way to boost the mobile web (and search) and to deal with consumer objections to aspects of the mobile user experience, like slow-loading pages and annoying ad formats. Atechnocrat a website development, website designing and SEO Company in India which situated in Delhi.
Thank You !
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